Waste to Wealth
Welcome to Waste to Wealth, the go-to podcast for waste haulers ready to turn their hard work into a profitable, scalable, and financially independent business.
This show tackles the real-world challenges haulers face daily, hosted by Michael McCall—former dumpster rental company owner and founder of Buffalo, an accounting firm serving the waste industry.
From cash flow struggles and underpricing jobs to scaling fleets and landing high-paying clients, Michael brings you battle-tested strategies, expert interviews, and practical insights that work.
Each week, you’ll discover how to:
- Price smarter and stop racing to the bottom
- Build systems that work (so you don’t have to work 24/7)
- Grow your business without sacrificing your life
- Become a financially tough, recession-proof operation
You’ll hear from industry pros, financial strategists, and successful haulers who’ve cracked the code—and are here to help you do the same.
If you're tired of working long hours with little to show for it and ready to build a business that gives you freedom and real wealth… this is your show.
🔥 Your business. Your future. Your wealth. Subscribe now to Waste to Wealth. 🔥
Waste to Wealth
Signs of Success: Boosting Your Waste-Hauling Business with Smart Advertising Strategies
In episode 4 of Waste To Wealth, Michael McCall emphasizes the importance of effective signage in the waste-hauling business and offers practical advice to help listeners make informed decisions about their advertising strategies.
Tune in for valuable tips and community-driven insights that can enhance your waste-hauling operations!
TIMESTAMPS
[00:01:53] Vinyl signage for dumpsters.
[00:04:27] Customer acquisition strategies for trailers.
[00:07:29] Reaching out to contractors.
[00:12:49] Modifying dumpster sizes.
[00:15:52] Charging for extended service areas.
[00:18:09] Risks of low hook cans.
QUOTES
- “I've never seen someone use a magnet on a dumpster. I think that's a bad idea because you're gonna leave that dumpster sitting and anyone has access to it, really be easy for someone to take that magnet and steal it.”
- “If you've got your equipment and you don't have a plan already for how you're gonna get customers, you've done it in the wrong order.”
SOCIAL MEDIA LINKS
Michael McCall
Instagram: https://www.instagram.com/buffalo.finances.cpa/
Facebook: https://www.facebook.com/BuffalofinanceNC/
LinkedIn: https://www.linkedin.com/in/michael-d-mccall-03667714/
WEBSITE
Buffalo Finances: https://buffalofinances.com/